The Story Behind the Gift: Why Gifting Matters More Than Ever

Since ancient times, people have exchanged gifts as a way of showing love, building relationships, and marking important moments. From the smallest handmade token to a grand gesture, the act of giving has always carried deep meaning.

At Manaaki Touch, we believe in reviving that spirit — reminding people that a gift isn’t just a thing, it’s a message.

Where it all began

The word gift comes from old Germanic roots, meaning “to give” or “to bestow.” But across cultures, the concept has always held emotional power. In Māori culture, the value of manaaki — caring for and uplifting others — is closely connected to how and why we give.

It’s not about price. It’s about presence, intention, and connection.

A gift tells a story

Every gift has a story. It says:

• I see you.

• I thought of you.

• You matter to me.

And when the gift is filled with locally made, meaningful products — handcrafted by real people — that story becomes even stronger. It creates a bridge between the giver, the receiver, and the hands that made it.

Why gifting still matters today

In a fast-paced world, where so much is automated, impersonal, and rushed — a thoughtful gift can slow things down. It can be a pause, a thank you, a welcome, or a moment of comfort.

That’s why we take so much care in curating our gift boxes. Whether it’s a crystal-infused water bottle, a hiking box for the adventurous, or a relaxing set for someone who needs a break — we aim to create gifts that are felt, not just received.

A modern way to honour an ancient tradition

Gifting has always been a part of how we connect as humans. At Manaaki Touch, we honour that tradition with every box we prepare — bringing heart, heritage, and handmade beauty into every gesture.

Because a gift is more than what’s inside.It’s the feeling it brings.